Whitepaper: Channel Experience Management

A Competitive Advantage when Managing and Selling Through Indirect Channels

Organizations that manage and sell through indirect channels face a variety of challenges. How these organizations choose to manage partner experiences can help improve many of these challenges and turn them into business advantages.

ECENTA’s view of Channel Experience Management blends a strategic and technical approach to B2B2C / B2B2B2C business models. Channel Experience Management is designed to help these organizations create more meaningful experiences for their channel partners. By optimizing the experience across the channel partner’s journey, a competitive advantage is established.

This white paper discusses ECENTA’s approach across the journey and tech stack (i.e. SAP Customer Experience), with Qualtrics Experience Management (XM) acting as the thread that connects it all together.

Download this insightful whitepaper today!

Our references

Our clients range from Fortune 500 companies to emerging industry leaders.
As SAP technology integration and implementation experts we help solve
customer experience
and commerce challenges.

ARYZTA Food Europe

ARYZTA Food Europe

  • SAP Commerce Cloud
Coca-Cola FEMSA

Coca-Cola FEMSA

  • SAP Marketing Cloud
  • SAP Sales Cloud

City of Wolfsburg

  • SAP Contact Center


  • SAP Service Cloud

Institut Straumann AG