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Case study

Global Transmission Solutions Manufacturer


The company is a leading global manufacturer of fluid power and power transmission solutions and employs more than 13,000 employees in more than 100 locations worldwide.


As a rapidly-expanding company with multiple vertical markets, the company needs to meet its increasingly complex business requirements for both commerce and marketing. A systemic approach was needed and a strategy for high level solution architecture with functional and technical requirement mapping.


ECENTA supports the company with strategy, road maps, diagrams and other assets to create a holistic implementation plan for marketing solutions. The goal is to execute the plan within 6 months, with Hana Cloud Integration used as middleware across all integrations.



  • Delivered training for both functional and technical subject matter experts
  • Delivered MRM (Marketing Planning) and marketing dashboard
  • Delivered assets such as emails, landing pages, and social media content as well as campaign success tracking
  • Delivered static and dynamic target groups


  • Collected and merged contact information from multiple channels to build a golden record
  • Delivered business roles and catalog definitions
  • Integrated Clickstream data from the websites with Google Analytics to map contact and interaction data into Hybris

Our references

Our clients range from Fortune 500 companies to emerging industry leaders. We help solve their most complex and interesting customer engagement and commerce challenges. We start by listening and we end with measurable business outcome.

ARYZTA Food Europe

ARYZTA Food Europe

  • SAP Commerce Cloud
Coca-Cola FEMSA

Coca-Cola FEMSA

  • SAP Marketing Cloud
  • SAP Sales Cloud

City of Wolfsburg

  • SAP Contact Center


  • SAP Service Cloud

Institut Straumann AG


Vancouver Canucks

  • SAP Marketing Cloud
  • SAP Sales Cloud